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millennials

We have written a lot about generations in general and a lot about the Millennial generation in particular. The Center for Women and Business at Bentley University published a new survey of Millennials this year and if you are interested in tracking how this maturing generation sees the world, you will want to take a […]

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dialysis-graphic

We do a lot of pretrial research where complicated processes, inventions, ideas, software, tools, widgets, and other intellectual property ideas are explained. And we do a lot of pretrial research where something that doesn’t seem complicated (like a family estate, for example) gets very complicated, very quickly. We’ve found there are often vocal mock jurors […]

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sheep-goats

Seriously. Sheep are believers and goats are doubters. In the paranormal, that is. The Australian Sheep Goat Scale is not a measure we’d ever heard of prior to writing about skepticism as a narrative tool in convincing others of a paranormal event. Perhaps it never really caught on. But we knew you would want to […]

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bolshevik revolution

We read a lot and routinely run across tidbits we think you might enjoy and that we would not really want to use an entire blog post to discuss. So here are a few things from here and there that we’ve found in our travels… Can’t remember all those complicated passwords? It’s a complication of […]

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win-argument-cat-paper

This is something we’ve told our clients about for a number of years because it simply made sense. Now we have a current research citation for it rather than using research that is more than a decade old! We see this “new” strategy as a variation on the “you may want to disagree” strategy–or, perhaps, […]

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